Client: Ashoka Spain & Google.org
Keywords: Strategic Design, Brand Identity, Engagement & New Era Communication.
For this goal, three innovation labs have been created to work on the following challenges that impact the social entrepreneurship ecosystem in Spain:
New Narratives Lab: Defining the new narrative that allows to understand, approach and promote social entrepreneurship in Spain.
Scale and training laboratory: Create development and financing opportunities for people who want to undertake to have an impact on society, regardless of their origin.
Public policy laboratory: Promote a regulatory framework and public support to promote social entrepreneurship and remove obstacles in the bureaucracy.
DOT Coop as the leaders of the New Narratives Lab activated a work process based on the design of prospective scenarios and definition of impact prototypes with more than 7 face-to-face work sessions, 6 online sessions where more than 25 participants representing 20 organizations participated. Since the beginning of 2023 they have launched 2 prototypes:
National platform for connecting and integrating initiatives, organizations and people that promote impact rural entrepreneurship.
- Alma Natura
- Salvaje Magazine
- Terra Da Agua
Producer of diverse and intergenerational narratives of Social Entrepreneurship in Spain.
- Talento Para el Futuro
- Voice ES
- Startup Commission
- DOT Coop